SALES ENABLEMENT
With our Sales Enablement Services, your sales team will receive the tools and expertise they need to reach more qualified leads and close more deals.
Sales Strategies and Process
Cohesive sales strategies that focus selling effort on the right customer segments followed by a standard selling process that is clearly communicated and understood.
Align Sales Structure and Activities
The sales structure must be aligned to the in-market sales activities. The emphasis on the Sales Manager’s time must be on leadership and coaching their sales force.
Measure and Improve
Sales activities must be measured in addition to outcomes and results. Invest in training and developing your sales force. To learn more download the Sales Enablement Guide.
SALES ENABLEMENT GUIDE
With our Sales Enablement Guide, you will have the tools to create a road map for improving sales performance.
Learn how to develop a process to give your sales people the training and resources they need to effectively sell your industrial products and services.
SALESFORCE ENABLEMENT INVOLVES SIX KEY STEPS
Sales Enablement involves a systematic process to give your salespeople the training and resources they need to effectively sell your industrial products and services. Tailored to your company’s sales process and structure. Our Sales Enablement Program involves the following six key steps:
1 – Discovery and Planning
2 – Sales Process Review
3 – Sales Structure Analysis
4 – Sales Territory Examination
5 – Coaching and Talent Management
6 – Measurement and Improvement
SOME KEY BUSINESS REQUIREMENTS
Before you implement you need to ensure there is key stakeholder buy-in, sponsorship and a sustainable rollout plan.
To succeed, there has to be some level of internal marketing. A way to “sell” the idea to your key stakeholders and a mechanism for tracking progress.
These factors will lay the groundwork for a successful Sales Enablement Program:
- Seek sponsorship
- Set key objectives
- Assess needs
- Determine how you will measure success
HOW WE WORK WITH OUR CLIENTS?
We listen to understand. And then base our marketing work to deliver real results and return on your investment. We employ the following systems:
Project Work
For industrial companies that have a specific project that demands a creative brief and execution. Includes: web site development, lead generation campaigns, content work, social media schedule and execution, etc.
Retainer Options
Allow for a given amount of hours per month to be spent on your business, brand, products, services and customers. The monthly budget is decided by you and stays fixed to ensure you stay within your marketing budget.
Workshops
Our targeted workshops will help develop and deliver real outcomes for your business. We work on the key priorities with your leadership team to create the environment for the delivery of great ideas and real outcomes.